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Top 10 Business E-Mail Basics


When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issues targeted at business men and women.

The Benefits of Interactive Online Characters


This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences.

Are You Backing Up Your BIGGEST Asset?


Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire e-zine subscriber list.

What is Gmail?


Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail.

Lost: 200 emails gone missing. Last seen on the 25.10.2003


Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive".

9 Tips To Help You Write More Powerful Emails


1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails.

Tips to Bounce-Proof Your Email List


Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts.  In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy.

Tips to Build Your Email Address Database


WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer participation and retention rates With ongoing postal and telemarketing pressures impacting marketing budgets for many organizations this year, email marketing could become the "silver lining " for many marketers.   But how do you create a successful email marketing campaign if you do not have a substantial email database?  That question may be one of the largest Internet related challenges facing companies this year.

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?


Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign.  They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery.

What's the Value of an E-mail Address?


Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.

Attract New Subscribers With Magnetic Ads


One of the most effective methods of advertising your e-zine is placing ads in OTHER e-zines! There are many reasons why, but the top three are: you're advertising to other readers whom you know are already interested in e-zines you can finely target other e-zines whose readers would likely be interested in YOUR topic it's easy and inexpensive First, you'll need to get your ads ripe and ready. Here's a step-by-step guide on how to write them - it should only take you about 10 minutes.

Writing Newsletters Online: How to Get it Right


A strange thing has been happening to newsletters online. They have been turning into either a) promotional emails or b) web pages delivered by email.

Heres Why You Dont NEED a Blog


The word "blog" seems to be everywhere, and what an ugly word it is! Short for "web log," a blog is a Web page made up of typically short, frequently updated postings that are listed chronologically. It's similar to an online journal.

20 Ways To Increase Your Traffic And Sales Using Free Follow-Up Autoresponder Courses


An autoresponder course is a group of articles or information set up to be sent out separately over a set period of time by e-mail. People just e-mail your autoresponder to receive the free course and it is sent out automatically over time.

Reach Out and Slap Someone


I got my first email account way too many years ago. I was working for a large Chicago bank in the 1980s, when they introduced an electronic message service for internal communications.

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MORE RESOURCES:

PR Web (press release)

Net Atlantic Brings Email Marketing to Mobile Devices
PR Web (press release)
Marketing and communications professionals can now get their email marketing reports using mobile devices including iPhone, BlackBerry & Google Android. ...



Constant Contact Looks To Radio For New Email Marketing Clients, Boosts Rev 50%
Mediapost.com
Constant Contact, which looks to provide email marketing services to small businesses, ended 2009 with 625 employees, up from 595 at the end of September. ...
Sweet Sally's Bakeshop Selects Constant Contact Email MarketingPR Web (press release)

all 3 news articles »


Personalised email marketing 'should not repel recipients'
Business Strata - Business News
However, she argued that a person may feel uncomfortable when receiving an email marketing message that detailed all of the website pages they had visited ...
Hyper-personalisation 'has dangers for email marketers'Global Gold Internet Services

all 2 news articles »


Infusionsoft Adds New Features, Improves Ease of Use in Support of Email ...
Earthtimes (press release)
The product update supports Infusionsoft's debut of Email Marketing 2.0 (#EM20), making it easy for small businesses to grow through dynamic, ...

and more »


Implix Study Compares GetResponse Global Email Marketing Metrics
PR Newswire (press release)
The resulting report provides a global perspective of email marketing today by tracking common performance indicators across 95 countries and six continents ...

and more »


Email marketing campaigns 'must be properly targeted'
Experian QAS
Email marketing campaigns must reach their intended targets to avoid giving a company a bad name among consumers, it has been said. ...



Subject lines 'very important' for email marketing
Equimedia Marketing News
Businesses who use online direct marketing tactics such as email marketing need to ensure they use the correct hooks to interest consumers, ...



Email marketing materials 'should always be relevant'
Global Gold Internet Services
Businesses which use email marketing techniques to promote their products and services should ensure the content is relevant to the customer, ...



Email marketing 'is an interactive medium'
Business Strata - Business News
Deirdre Baird, president of marketing firm Pivotal Veracity, told CSNews.com that email marketing is experiencing a "renaissance" as technology trends make ...



Options Media Group Selects WhatCounts Email-Marketing Platform
CNNMoney.com (press release)
WhatCounts' innovative Broadcaster appliance includes the same WhatCounts permission-based email-marketing solution as the ASP offering -- a fully ...

and more »

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